Monday, June 7, 2010

Gender Stereotypes

In the following commercial Kelly Ripa is a "Super Woman" by juggling multiple household duties with her trusty Electrolux appliances. Notice how the theme to bewitched is playing in the background, which was show in the 1960's about a witch living the life of a "typical" suburban housewife. The commercial clearly demonstrates the stereotypical female gender role of the multitasking mother doing the cooking, cleaning, and all while being an attentive hostess.

http://www.youtube.com/watch?v=PDBMHz1Dthw

Esmeralda Alvarez
A07477507

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